top of page
Resources
Your resource hub to guide you on your strategy realization journey.
Apr 10, 20237 min read
How Athletes, Teams & Brands Can Benefit from the New Era of Athlete Marketability
A NorthStar Solutions Group White Paper By Tom Malkin, Practice Lead of Business Intelligence, Analytics & Insights Solutions As...
Oct 13, 20221 min read
Enabling sports marketers across the globe to make intelligent sponsorship and investment decisions
Now in its 13th year, SportsPro's highly anticipated ranking considers the dynamic nature of athlete marketability in the digital age,...
Apr 26, 20222 min read
Providing insights on the marketability of an athlete from a data driven perspective
Following the success of NorthStar's analysis on SportsPro Media's 50 Most Marketable lists last year, NorthStar and SportsPro have...
Apr 25, 20221 min read
Providing valuable insights into social conversations for the sports industry
NorthStar is pleased to announce that it is a Gold Sponsor of SportsPro Media's SportsPro Live 22 event in London on the 26th and 27th of...
Sep 19, 20216 min read
NorthStar Insight | Analysing the 2021 SportsPro 50 Most Marketable Brands list
Frank Gregory, social media intelligence practice lead at NorthStar Solutions Group, deep dives into this year's 50 Most Marketable...
Aug 22, 20211 min read
Analysis of SportsPro Media's 50 Most Marketable lists (Athletes, Brands and Properties) for 2021
August 23rd, 2021, BBC Global News: Watch NorthStar's Social Media Intelligence Lead, Frank Gregory, discuss his team's analysis of...
bottom of page